One still image is doing too much
The message needs a sequence, a character or a change that a static design cannot show.
2D Animation Services for Brands & Businesses
Bring the idea to life in a style people remember. Appixi creates 2D animation for brand stories, characters, campaigns and product communication. The style is built around the message, audience and place it will be seen.
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Where 2D projects lose their way.
The style feels separate from the brand
Color, shape and movement need to belong to the same visual system customers already recognize.
Production starts before the story is clear
Scenes multiply, revisions grow and the final animation still lacks a simple point.
What 2D animation can include.
The scope follows the story and the places where the finished work will appear.
See our processVisual direction
Style frames, character direction and a visual language suited to the brand.
Storyboards and animatics
A scene-by-scene plan that confirms sequence and timing before full production.
Character and scene animation
Illustrated motion for stories, campaigns, products and branded content.
Channel-ready delivery
Useful formats and crops planned for the website, social media or presentations.
Animation tools and production methods for 2d animation
Software is selected after the style, source assets, duration and delivery formats are clear. The production method serves the story, not the other way around.
Design and illustration
Adobe Illustrator · Photoshop · FigmaFor style frames, characters, scenes and reusable visual assets.
Animation
After Effects · Adobe Animate · Toon BoomSelected around the required character work, compositing and production method.
Delivery
Premiere Pro · Media EncoderFor review, sound alignment and channel-ready versions.
Frequently asked questions about 2d animation.
Can the animation match our current brand?
Yes. We can work from existing colors, typography, illustration and brand guidance, then define motion choices that fit the same system.
Do we need a finished script before we start?
No. We can shape the message and scene order before storyboarding begins.
What should the audience see happen?
Tell us the idea, who needs to understand it and where the animation will be used.